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SNAPSHOT: PRUDENTIAL

Intranet Concept

Explored how Prudential's evolving design standards and branding could be applied to a large-scale internal employee platform.

ROLE
Director, UI/UX Design  2015-19

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SKILLS DEMONSTRATED

Enterprise UX

UI Design

Corporate Branding

Concept Development

Design Systems

CHALLENGE

Prudential's internal intranet served as a central destination for employee communications, training resources, documents, and corporate information. The existing experience had become visually outdated and no longer reflected the organization's evolving digital standards and brand direction.

OUTCOME

Created an early design concept that demonstrated how modern design standards and brand guidelines could be applied to Prudential's internal digital ecosystem.

Modernized Visual Language

Applied updated visual styles, spacing systems, and branding elements to create a cleaner and more contemporary employee experience.

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Design System Alignment

Explored how shared design standards could create greater consistency between internal tools and external digital experiences.

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Scalable Layout Framework

Developed layout concepts intended to support a wide range of content types, communications, and employee resources across the platform.

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KEY TAKEAWAYS

Applied updated branding and design system principles to reimagine a legacy corporate intranet, creating a cleaner and more intuitive foundation for future enhancements.

Explored how shared UI components and visual standards could create a more cohesive experience across internal tools and employee-facing applications.

Developed an early design concept that demonstrated how the intranet could evolve to better align with the company's rebranding and long-term digital strategy.

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