top of page
I design enterprise UX that reduces complexity and improves adoption in high-stakes systems.

20+ years designing systems used in regulated, data-heavy environments.

JOHN C. COTTE

I transform complexity into clarity.

Enterprise UX • Product Strategy • Design Systems • UX Research

For more than 20 years, I've helped organizations simplify complex systems, align teams, and build products people trust. My work spans financial services, insurance, research & development, and enterprise software, where I partner with users, engineers, and business leaders to turn difficult problems into experiences that are intuitive, scalable, and built to last.

Selected Works

CASE STUDY: CITI

Transforming a Global Commercial Banking CRM

Building trust between users, business, and development through continuous research and iterative product design.

003 GFCID Request Address.jpg

CASE STUDY: MORGAN STANLEY

Simplifying Complex Financial Analysis

Designing enterprise workflows that transformed sophisticated financial calculations into experiences users could understand and trust.

Input Data Review Errors 005.jpg

CASE STUDY: PRUDENTIAL FINANCIAL

Building an Enterprise Design System

Creating a single source of truth that unified design, development, accessibility, and branding across the organization.

Pru Design System Hero.jpg

CASE STUDY: PRUDENTIAL FINANCIAL

Reimagining a Flagship Mobile Experience

Redefining Prudential's mobile design language while rebuilding confidence in the product.

Pru Retirement App Hero.jpg

CASE STUDY: IFF

Recovering a Six-Month Delayed Dashboard Project

Aligning business, development, and users to deliver a modular project management platform.

01.4 Dashboard Phase Selected.jpg
More Work
bottom of page